Brian Tubbs just published a comprehensive article on how to start a web based business from your home. In it he touches on what the pitfalls are, “easy to become disoriented…” but then he goes into what all you need to do to get it going.
This is great reading and it should be one of those articles to go through and add to the pros and cons list that you are probably already compiling. It’s great advice for any wanna-be web business owner.
Read it here
Here are a few more interesting tidbits about the differences or not between an internet business and a bricks-and-mortar business:
Internet Marketing is very dependent on marketing more than anything else. Having a good product or service is secondary. You need to have the traffic or the eyes seeing your content for it to do you any good.
Starting a Business Online
Starting a business online is not much different from starting a business in real life. The process to attract walk-ins is also related to the Internet Marketing process, you must have a good marketing to be able to accomplish this. It could be as simple as a sandwich board outside your store, but it must have a compelling marketing message.
So, how do you go about starting an internet business?
There are many things that correspond to the brick-and-mortar process of starting a business.
List of For Instances on Starting a Business
For instance, you need to make sure you have a good feasibility study done. In other words, is this something that the market has an interest in and are there enough interested eyeballs, bodies, with money that will make this worth creating.
For instance, you need to decide what it will cost to have the business going, irrespective of whether or not you make sales. In other words, how much money will I need to keep the business alive if I don’t have anyone buy anything. This involves the rent, phone, utilities, salaries, taxes, and so on. Online, it would be your hosting fee, your Internet access, and so on.
For instance, you need to determine your costs if you are creating products, selling services, or retailing products. Each one has a different set of requirements. When creating products, both online and offline, you will need more upfront costs to take care of than if you are retailing a product. So, the amount of money you have available will determine which route you can go. We are not talking about having others invest in your venture here because that will also make a difference on the decision.
For instance, will you run the business on your own or will you hire out for some of the areas you aren’t equiped to handle. Will you hire personnel or will you outsource it.
For instance, what type of business entity will you have. This has to do with the type of liability you want to protect yourself for. Corporations and non-corporations are pretty much it. Then you also need to decide what amount of leadership are you willing to share if any. Some corporations will allow one single owner, partnerships will always involve someone else, and “doing-business-as” (dba) will always be the least safe of all business entities.
These are just a few of the items that come to mind.
Let me know if you have other questions that still bug you and we’ll try and get you the answers.
To your success
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